Ronald McDonald House Charities

Wilmington, DE

The Challenge:

Update main common areas of the House with bright graphics that welcome visitors from all across the world, thank donors, and create bright and welcoming spaces.

The Creative Solution:

A welcome wall displaying the word “Welcome” in 15 languages was created using brand colors and diecut sintra. In the kitchen area, a donor Thank You wall matches the fun food theme of the kitchen with ice cream and sweets and soft colors. Using diecut vinyl and plexi with standoffs gives this piece interest with 3D elements. Additional wayfinding signs help parents and kids find where they need to go as well as thank the generous donors that made these spaces possible.

The mission of Ronald McDonald House Charities is to create, find and support programs that directly improve the health and well-being of children and their families.