CLIENT
Ronald McDonald House of Philadelphia
The mission of Ronald McDonald House Charities is to create, find and support programs that directly improve the health and well-being of children and their families.
Challenge
The House wanted an annual report that focused more on their programs and services rather than financial highlights.
Solution
Annual Reports are often text heavy booklets that can be hard to digest. We chose to reflect the spirit of the House in the Annual Report by using bright colors, fun infographics and genuine photography provided by the House to tell the story of what took place during the year.